Kohler Co. has signed on to be the title sponsor for the Verizon IndyCar series event at Road America June 23-26. As title sponsor not only does Kohler Co. bring a financial backing to the event but shows as an industry leader they find significant value in being associated with Road America and the IndyCar series.
The more primary and associate sponsor an event has can be related to the health of an event or facility. Each sponsor that joins IndyCar is another positive sign on the health of the series.
As an individual that has some past experience working with Kohler Co. doing engine testing I am happy to see the company step forward and back another event at Road America.